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The importance of Cold Calling 101 cannot be overstated. It not only sets the stage for effective outreach but also builds a foundation for establishing trust. Even though cold calls might seem intrusive at first, when executed correctly, they become conversations that are beneficial to both the sales representative and the prospect. Therefore, the primary goal of cold calling is not to close a sale immediately but to open a door.

https://strategicconnection.net/cold-calling-101-how-to-turn-cold-leads-into-warm-prospects

Edited by strategicconnection1

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