Pr entice Capital’s Zimmerman believes that despite fewer shoppers in-store, sales are increasingly driven by sofa shoppers wielding tablet computers. “Given the evidence, we seem to be entering the start of a persistent mobile age,” Scott Galloway, a professor of marketing at nu Stern and creator of L2, noted in a statement. With parabolic commerce sales trends, retailers that do not provide consumers with a seamless shopping experience are leaving a significant amount of money on the table. The job market and wages are stagnant, interest rates and prices edging higher, record numbers of Americans on food stamps and the crunch of higher taxes - all factors that Zimmerman believes mean on-line shopping growth will accelerate as consumers turn to their mobile devices seeking ways to maintain lifestyle choices at lower cost. It is a long/short fund that invests only in publicly traded shares. This view is supported by research published in a report from mobile ad network InMobi which sta

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