Reputation means a lot when it comes to your business. When a strong reputation is lacking, profitability can prove elusive. Luckily, this article offers useful advice for building solid reputations and keeping them as time goes by. To bolster your reputation, follow up to make sure customers are satisfied. This is really true if your business is bigger. It's important to have them feel like you care for them, like they matter. You may want to try automated systems to follow up on their purchases. Also, attempt asking for feedback on their most recent purchases. Try to make unhappy customers happy. Try to turn a bad experience into a positive one by showing that you care. If you can do this online, better yet. If people see you are taking care of problems, this looks good to customers. Optimize your web pages. This will generally be your company name. Google likes authoritative sites. If you're viewed as an authority, your business will move up the search engine. Pay attention to your

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